Benefits of using cloud based Xero accounting software

Benefits of using cloud based Xero accounting software Xero is a cloud-based accounting software created and design for small businesses! It is New Zealand’s leading accounting software company.   Xero’s tools and features can free up your time. This will allow you to focus less on admin and more on building your business!   To help you…Continue readingBenefits of using cloud based Xero accounting software

Facebook pixel, what is it and how to use it

Facebook pixel, what is it and how to use it If you are using Facebook or Instagram ads, there’s one key tool you should start using right away! That’s the Facebook pixel code! Facebook pixel is code that you place on your website. It collects data that helps you track conversions from Facebook ads.You can…Continue readingFacebook pixel, what is it and how to use it

What is social proof and how can it help your business

What is social proof and how can it help your business Social proof is when people are influenced by other people’s decisions or choices. This can include reviews, testimonials or social media shares. Sharing these can encourage others to purchase these products and services.  When we see a line of customers waiting to eat at…Continue readingWhat is social proof and how can it help your business

What is a social media marketing funnel?

What is a social media marketing funnel? Essentially a social media marketing funnel is designed to guide your target audience from a potential customer to taking action and purchasing from your brand or business. There are four points of a social media marketing funnel: 1.Brand Awareness: The top or the widest part of the funnel…Continue readingWhat is a social media marketing funnel?

Lessons Office Pro have learnt in small business

Lessons Office Pro have learnt in small business I have worked in and with small business for over 14 years. From retail to construction these are some of the most valuable lessons I have learnt! 1️⃣ Manage your money well! There are many moving parts to running your small business. Managing your money is essential,…Continue readingLessons Office Pro have learnt in small business

Xero accounting software training

Xero Accounting Software Training Office Pro has worked with Xero accounting software for over 8 years. We spend a lot of time on Xero and over the years we have discovered how best to use Xero for small businesses.  At Office Pro we work one on one with you or your employees. We can start with…Continue readingXero accounting software training

How to build the foundation to a social media strategy

How to Build the Foundation to a Successful Social Media Strategy  Building the foundation to a social media strategy is the most important part. You want a strong foundation so you can continue to build your brand and business.   1. Brand Purpose: First you need to define your brand’s purpose. What is the core purpose…Continue readingHow to build the foundation to a social media strategy

6 Strategies to grow brand awareness 

6 Strategies to grow brand awareness  Brand awareness is as simple as it sounds. It is bringing awareness of your brand or business to a targeted audience.  It is getting the right people familiar with your brand in the most positive way.  Office Pro has 6 awesome brand awareness strategies to help grow your business,…Continue reading6 Strategies to grow brand awareness 

5 Tips for quoting jobs

5 Tips for quoting jobs 1. Offer a solution and not a price. This is when you take the time to understand the objective of your potential client. Highlight this objective in your quote. 2. Look professional. Having a graphic designed template is a great option. You can also add a bio about your company,…Continue reading5 Tips for quoting jobs

Make your marketing goals SMART 

Make Your marketing goals SMART  At Office Pro we suggest SMART marketing goals. Smart stands for specific, measurable, attainable, relevant, and time-bound. Smart goals are a framework for creating achievable marketing goals. Specific: Your goal must focus on one clearly defined metric. Measurable: You must have a way to measure the content you publish against…Continue readingMake your marketing goals SMART